Event planning takes time and money and more time and more money. Decisions need to be made well in advance and all parties involved in their event need to clearly communicate with one another. Especially if there are artists or performers involved.
Music performance requires curation and a clear direction for the event. The purpose of the event needs to be established between staff, co workers and the public.
Theming plays a big role in the event development process. Choosing the right theme for an event can be a hard decision. Whether the occasion is a birthday, an anniversary or an awards night, a theme must be chosen.
The target audience needs to be established, which market are you trying to reach, and last but not least, the all important price.